Select Page

Faq Default

Existing Customer Questions

Do you provide product support?

We pride ourselves on our quick and thorough support.

To contact us, you can click “Contact Us” in the UntappedLab platform, anytime. You can also email us directly at info@untappedlab.com.

Back To Top

Will I be charged in $USD or $CAN?

All purchases made through the UntappedLab platform is charged in $CAN. We accept most major credit cards.

Interested in making a payment in a different way? Reach out to us at info@untappedlab.com.

Back To Top

When is your Support available?

The UntappedLab team aims to provide you high-quality service in a timely manner. On weekdays, our support team is available between 8am to 8pm EST. All inquiries will be addressed within 1 business day of submission.

Back To Top

How do I report an issue?

If you discover an issue with UntappedLab, please consider the following when letting our Support team know:

  1. Description: The more detailed and accurate your description, the easier it will be for our support team to identify the issue and resolve it.
  2. How did it happen: Providing a detailed description (step-by-step) of your actions leading up to the issue helps us to replicate the exact circumstances under which it occurred.
  3. Screenshots: An illustration of the issue might help our team locate it.
  4. Frequency: Is this the first time you have observed this issue? Or has it happened repeatedly?
  5. Errors: If you receive a system error message, please let us know what the message says or take a screenshot of it.
Back To Top

How do I reach other departments in UntappedLab?

If you want to reach other UntappedLab departments, such as Billing or Legal, please reach out to the Support team by clicking “Contact Us” on the platform, or by emailing info@untappedlab.com.

Back To Top

What are the system requirements for UntappedLab?

Here are the system requirements needed to ensure an optimal experience with the Untapped platform.

Recommended browsers and versions

We recommend using the latest version of your browser and update as soon as a newer version is available. You can check the current version you are using by going to the Settings menu of the browser and navigate to the About section.

Supported browsers are: 

  • Chrome
  • Firefox
  • Safari

Tip:

The Google Chrome browser has proven to be the most stable environment for the Untapped platform. We highly recommend using Chrome for an optimal experience.

Proxies, firewalls, and whitelisting

An important factor in the performance of Untapped on your system is whether or not you are accessing the Internet through a proxy server, VPN, or firewall.

These setups could potentially hinder traffic and thus impact loading times, or cause UntappedLab to time out while loading.

In case of performance issues, please check with your IT department whether proxies, VPNs, and firewalls are in place. If so, please ask your IT department to get app.untappedlab.com whitelisted.

It is also required to allow http, https, and websocket traffic to enable full access to all Untapped features.

Note:

Working from home through a company-provided VPN? Please ensure that both your home internet connection, as well as your company’s VPN setup, have whitelisted the above domains. Firewall software can be active both on your local computer as well as on your company’s VPN setup.

Back To Top

How can I optimize the performance of UntappedLab on my computer?

To optimize your experience, we recommend the following:

Processing speed

Be aware that additional programs, tabs, and browsers use your RAM. When you run other programs, this impacts the performance of all your programs, and therefore the Untapped platform. When you use one or more ‘heavy’ programs (e.g presentations, photo or video editing software) we recommend a minimum of 4GB RAM and upwards.

Internet Speed

Because Untapped is a SaaS platform operating in the cloud, the performance is highly dependent on your internet connection. For an optimal experience, we recommend a minimum internet speed of 1Mbps per user.

Back To Top

Pre Sale Questions

How do I purchase a subscription to UntappedLab?

UntappedLab contains within it several program options, each of which are purchased separately. Currently, UntappedLab includes Spectrum and Thrive. To purchase a Spectrum or Thrive program, navigate to the dashboard of the program you’re interested in, and click the “Launch Program” button. After filling out the initial information about your targets and goals, you may pay for the program in order to launch it.

We offer one-time payments for a full program, or monthly payments divided into 3 months. Please note, if paying by month, the program deliverables will be divided evenly over a 3-month period.

Back To Top

Will I be charged in $USD or $CAN?

All purchases made through the UntappedLab platform is charged in $CAN. We accept most major credit cards.

Interested in making a payment in a different way? Reach out to us at info@untappedlab.com.

Back To Top

What is Thrive?

Thrive is a complete lead generation funnel built to attract potential investors to a specific investment offering by leveraging multiple programmatic advertising channels such as display, retargeting, native, search, and 3rd party investor newsletters.

To learn more about Thrive and see a demo video, visit our product website at https://www.untappedlab.com/thrive-awareness-lead-generation/.

Back To Top

What is Spectrum?

Spectrum is the only automated solution that can distribute and syndicate corporate news, media coverage or any other content to a network of 340+ investing and trading groups consisting of 14.8M+ potential investors.

More and more investors are abandoning traditional brokers and investing themselves. It is becoming more difficult to reach the retail investor with many players in the fragmented investor ecosystem. Traditional IR tactics become moot as investors are educating themselves online through publications, financial-focused forms and trusted social media groups.

To learn more about Spectrum and see a demo video, visit our product website at https://www.untappedlab.com/spectrum-content-news-distribution/.

Back To Top

Why engage in investor marketing?

Investor behaviour is changing. Most North Americans don’t use financial planners. Younger generations are flocking to online brokerages such as Robin Hood, E-trade, etc. They are doing their research and forming their trade ideas online. As a result, traditional IR tactics just don’t make sense anymore. Investor marketing gets your story in front of this growing audience where they make their decisions–online.

Back To Top

Should I target retail investors?

Yes! Having an institutional investor base is important but it gives too much power to a few investors. The value of the retail investor is:

  • Diversification: Large shareholders have too much power. Many smaller investors provide diversification and allow you to maintain control over your business.
  • Liquidity: Having many active investors provides valuable liquidity to a stock that makes it more attractive.
  • Early adopters: Retail investors are early adopters of stocks and sectors so normally become customer and brand advocates, helping to boost the business.
Back To Top

What is the value of digital marketing?

The value of digital marketing is its reach. The digital world is your oyster. The UntappedLab network alone has a potential reach of 14.8 million investors. A larger investor pool means more investors that would be interested in your company.

Because everything is digital, you also get great analytics behind your campaigns. Monthly reports on campaign metrics, demographics, reach and more help you optimize your campaign and know where to focus your resources.

Back To Top

Who is your typical investor?

This is a common question. People are so used to the traditional brokerage model they don’t understand the investor behaviour of younger generations. This informed investor base is growing. UntappedLab’s average investor is a younger male that typically invests around $12k into a stock.

Back To Top

What tactics does UntappedLab use in generating awareness and leads?

UntappedLab applies digital marketing tactics to investments. UntappedLab uses proprietary technology to determine which are the most relevant for you to get the most reach for your budget and perfect your lead generation funnel. UntappedLab uses native ads, display advertising, owned channels, 3rd party investor newsletters, social media distribution and more!

Back To Top

Which distribution partners does UntappedLab use?

UntappedLab has agreements with 340+ publications, private trading and investing groups and financial forums such as Stockhouse, Forbes, Reddit, Facebook, etc. Not all channels or groups are relevant for each client. UntappedLab uses decades of digital marketing experience to determine which are the most relevant for you to get the most reach for your budget. UntappedLab takes away the work of managing these various relationships.

Back To Top

Who are financial micro-influencers and why are they important?

Financial micro-influencers are people who lead social media groups and are considered to be experts in niche industries. A lot of times these influencers don’t have a million followers, instead they have a smaller audience (usually between 5000 and 20000 followers) of very engaged individuals.  Influencer campaigns are more effective than traditional paid advertising because micro-influencers share their own opinions to an audience who trusts them and is explicitly interested in their area of expertise. Because their audience is close-knit, they care about what content they share. One off-the-mark post can damage the relationship with their audience.

Back To Top

Who should use UntappedLab?

UntappedLab is the ultimate platform that will bring investor marketing capabilities to anyone looking to amplify their investment story beyond traditional tactics. This includes issuers but also IR and PR firms looking to expand their capabilities and offer a holistic service for investing in the next generation.

Back To Top

When is your Support available?

The UntappedLab team aims to provide you high-quality service in a timely manner. On weekdays, our support team is available between 8am to 8pm EST. All inquiries will be addressed within 1 business day of submission.

Back To Top

How do I reach other departments in UntappedLab?

If you want to reach other UntappedLab departments, such as Billing or Legal, please reach out to the Support team by clicking “Contact Us” on the platform, or by emailing info@untappedlab.com.

Back To Top

What are the system requirements for UntappedLab?

Here are the system requirements needed to ensure an optimal experience with the Untapped platform.

Recommended browsers and versions

We recommend using the latest version of your browser and update as soon as a newer version is available. You can check the current version you are using by going to the Settings menu of the browser and navigate to the About section.

Supported browsers are: 

  • Chrome
  • Firefox
  • Safari

Tip:

The Google Chrome browser has proven to be the most stable environment for the Untapped platform. We highly recommend using Chrome for an optimal experience.

Proxies, firewalls, and whitelisting

An important factor in the performance of Untapped on your system is whether or not you are accessing the Internet through a proxy server, VPN, or firewall.

These setups could potentially hinder traffic and thus impact loading times, or cause UntappedLab to time out while loading.

In case of performance issues, please check with your IT department whether proxies, VPNs, and firewalls are in place. If so, please ask your IT department to get app.untappedlab.com whitelisted.

It is also required to allow http, https, and websocket traffic to enable full access to all Untapped features.

Note:

Working from home through a company-provided VPN? Please ensure that both your home internet connection, as well as your company’s VPN setup, have whitelisted the above domains. Firewall software can be active both on your local computer as well as on your company’s VPN setup.

Back To Top

How can I optimize the performance of UntappedLab on my computer?

To optimize your experience, we recommend the following:

Processing speed

Be aware that additional programs, tabs, and browsers use your RAM. When you run other programs, this impacts the performance of all your programs, and therefore the Untapped platform. When you use one or more ‘heavy’ programs (e.g presentations, photo or video editing software) we recommend a minimum of 4GB RAM and upwards.

Internet Speed

Because Untapped is a SaaS platform operating in the cloud, the performance is highly dependent on your internet connection. For an optimal experience, we recommend a minimum internet speed of 1Mbps per user.

Back To Top

Spectrum Questions

What is Spectrum?

Spectrum is the only automated solution that can distribute and syndicate corporate news, media coverage or any other content to a network of 340+ investing and trading groups consisting of 14.8M+ potential investors.

More and more investors are abandoning traditional brokers and investing themselves. It is becoming more difficult to reach the retail investor with many players in the fragmented investor ecosystem. Traditional IR tactics become moot as investors are educating themselves online through publications, financial-focused forms and trusted social media groups.

To learn more about Spectrum and see a demo video, visit our product website at https://www.untappedlab.com/spectrum-content-news-distribution/.

Back To Top

Should I target retail investors?

Yes! Having an institutional investor base is important but it gives too much power to a few investors. The value of the retail investor is:

  • Diversification: Large shareholders have too much power. Many smaller investors provide diversification and allow you to maintain control over your business.
  • Liquidity: Having many active investors provides valuable liquidity to a stock that makes it more attractive.
  • Early adopters: Retail investors are early adopters of stocks and sectors so normally become customer and brand advocates, helping to boost the business.
Back To Top

Who is your typical investor?

This is a common question. People are so used to the traditional brokerage model they don’t understand the investor behaviour of younger generations. This informed investor base is growing. UntappedLab’s average investor is a younger male that typically invests around $12k into a stock.

Back To Top

Which distribution partners does UntappedLab use?

UntappedLab has agreements with 340+ publications, private trading and investing groups and financial forums such as Stockhouse, Forbes, Reddit, Facebook, etc. Not all channels or groups are relevant for each client. UntappedLab uses decades of digital marketing experience to determine which are the most relevant for you to get the most reach for your budget. UntappedLab takes away the work of managing these various relationships.

Back To Top

Who are financial micro-influencers and why are they important?

Financial micro-influencers are people who lead social media groups and are considered to be experts in niche industries. A lot of times these influencers don’t have a million followers, instead they have a smaller audience (usually between 5000 and 20000 followers) of very engaged individuals.  Influencer campaigns are more effective than traditional paid advertising because micro-influencers share their own opinions to an audience who trusts them and is explicitly interested in their area of expertise. Because their audience is close-knit, they care about what content they share. One off-the-mark post can damage the relationship with their audience.

Back To Top

How do I report an issue?

If you discover an issue with UntappedLab, please consider the following when letting our Support team know:

  1. Description: The more detailed and accurate your description, the easier it will be for our support team to identify the issue and resolve it.
  2. How did it happen: Providing a detailed description (step-by-step) of your actions leading up to the issue helps us to replicate the exact circumstances under which it occurred.
  3. Screenshots: An illustration of the issue might help our team locate it.
  4. Frequency: Is this the first time you have observed this issue? Or has it happened repeatedly?
  5. Errors: If you receive a system error message, please let us know what the message says or take a screenshot of it.
Back To Top

Thrive Questions

What is Thrive?

Thrive is a complete lead generation funnel built to attract potential investors to a specific investment offering by leveraging multiple programmatic advertising channels such as display, retargeting, native, search, and 3rd party investor newsletters.

To learn more about Thrive and see a demo video, visit our product website at https://www.untappedlab.com/thrive-awareness-lead-generation/.

Back To Top

Should I target retail investors?

Yes! Having an institutional investor base is important but it gives too much power to a few investors. The value of the retail investor is:

  • Diversification: Large shareholders have too much power. Many smaller investors provide diversification and allow you to maintain control over your business.
  • Liquidity: Having many active investors provides valuable liquidity to a stock that makes it more attractive.
  • Early adopters: Retail investors are early adopters of stocks and sectors so normally become customer and brand advocates, helping to boost the business.
Back To Top

Who is your typical investor?

This is a common question. People are so used to the traditional brokerage model they don’t understand the investor behaviour of younger generations. This informed investor base is growing. UntappedLab’s average investor is a younger male that typically invests around $12k into a stock.

Back To Top

What tactics does UntappedLab use in generating awareness and leads?

UntappedLab applies digital marketing tactics to investments. UntappedLab uses proprietary technology to determine which are the most relevant for you to get the most reach for your budget and perfect your lead generation funnel. UntappedLab uses native ads, display advertising, owned channels, 3rd party investor newsletters, social media distribution and more!

Back To Top

How do I report an issue?

If you discover an issue with UntappedLab, please consider the following when letting our Support team know:

  1. Description: The more detailed and accurate your description, the easier it will be for our support team to identify the issue and resolve it.
  2. How did it happen: Providing a detailed description (step-by-step) of your actions leading up to the issue helps us to replicate the exact circumstances under which it occurred.
  3. Screenshots: An illustration of the issue might help our team locate it.
  4. Frequency: Is this the first time you have observed this issue? Or has it happened repeatedly?
  5. Errors: If you receive a system error message, please let us know what the message says or take a screenshot of it.
Back To Top

Getting Started

How do I log in to UntappedLab?

We want to ensure that your first experience with UntappedLab is a smooth one. So, in this article, we’ll walk you through your first login.

Once your account for UntappedLab is created, you will receive an email with a confirmation link to make sure we have the correct contact email address for you. Just click the link to log you in automatically for the first time!

You can also go to https://app.untappedlab.com anytime to log in.

Back To Top

How do I change my Password in UntappedLab?

There are two ways to change your password in UntappedLab.

If you know your existing password:

  1. Log in to your account
  2. Navigate to your “Profile”, which can be found on the left.
  3. Scroll down to “Change Password”, and input your previous password and your new password.
  4. Click “Change Password” to change your pasword.

If you do not know your password:

  1. On the login page, click “I forgot my password”
  2. Enter your account’s email and request a password reset.
  3. Follow the email’s instructions to create a new password for your account.
Back To Top

How do I report an issue?

If you discover an issue with UntappedLab, please consider the following when letting our Support team know:

  1. Description: The more detailed and accurate your description, the easier it will be for our support team to identify the issue and resolve it.
  2. How did it happen: Providing a detailed description (step-by-step) of your actions leading up to the issue helps us to replicate the exact circumstances under which it occurred.
  3. Screenshots: An illustration of the issue might help our team locate it.
  4. Frequency: Is this the first time you have observed this issue? Or has it happened repeatedly?
  5. Errors: If you receive a system error message, please let us know what the message says or take a screenshot of it.
Back To Top

What are the system requirements for UntappedLab?

Here are the system requirements needed to ensure an optimal experience with the Untapped platform.

Recommended browsers and versions

We recommend using the latest version of your browser and update as soon as a newer version is available. You can check the current version you are using by going to the Settings menu of the browser and navigate to the About section.

Supported browsers are: 

  • Chrome
  • Firefox
  • Safari

Tip:

The Google Chrome browser has proven to be the most stable environment for the Untapped platform. We highly recommend using Chrome for an optimal experience.

Proxies, firewalls, and whitelisting

An important factor in the performance of Untapped on your system is whether or not you are accessing the Internet through a proxy server, VPN, or firewall.

These setups could potentially hinder traffic and thus impact loading times, or cause UntappedLab to time out while loading.

In case of performance issues, please check with your IT department whether proxies, VPNs, and firewalls are in place. If so, please ask your IT department to get app.untappedlab.com whitelisted.

It is also required to allow http, https, and websocket traffic to enable full access to all Untapped features.

Note:

Working from home through a company-provided VPN? Please ensure that both your home internet connection, as well as your company’s VPN setup, have whitelisted the above domains. Firewall software can be active both on your local computer as well as on your company’s VPN setup.

Back To Top

How can I optimize the performance of UntappedLab on my computer?

To optimize your experience, we recommend the following:

Processing speed

Be aware that additional programs, tabs, and browsers use your RAM. When you run other programs, this impacts the performance of all your programs, and therefore the Untapped platform. When you use one or more ‘heavy’ programs (e.g presentations, photo or video editing software) we recommend a minimum of 4GB RAM and upwards.

Internet Speed

Because Untapped is a SaaS platform operating in the cloud, the performance is highly dependent on your internet connection. For an optimal experience, we recommend a minimum internet speed of 1Mbps per user.

Back To Top